INDUSTRY NEWS

RumChata Popularity Keeps Soaring Through Social Media

Recipe and Promotional YouTube Videos Surpass 10 Million Views.

Belvedere Vodka Announces Partnership with SPECTRE, the 24th James Bond Adventure

Belvedere is delighted to collaborate with Albert R. Broccoli’s EON Productions, Metro-Goldwyn-Mayer Studios, and Sony Pictures Entertainment to promote SPECTRE, the highly anticipated 24th installment of the James Bond series.

Calvados Boulard Presents Collector’s Edition ‘Cuvée Ike’ Bottle to Alexander Eisenhower, Great-Grandson of President Ike

Historic Calvados Distillery in Normandy Honors the 70th Anniversary of D-Day with $24,000 Donation to Greatest Generations Foundation.


ULTIMATE SPIRITS CHALLENGE® Announces 2015 Results for Gin, Unflavored Vodka, Flavored Vodka and Vermouth

The Challenge was held last month in the new Ultimate Beverage Challenge evaluation center in Hawthorne, NY.

Hennessy V.S.O.P Privilege Decanted Collection by Jon Buscemi Unveiled During Art Basel

A select crowd of influencers were treated to an exclusive viewing of the timeless collection, which was an ode to true craftsmanship.

Moonshine University Announces Dates for 2015 Spirits Education Classes

Enthusiast and professional distiller courses offered for beverage entrepreneurs.


Miami Rum Renaissance Festival Announces Formation of International Trade Exposition for Rum

Trade only industry exhibition brings rum producers together with importers, distributors, retailers and media to exhibit rums and related products.

Tanduay Takes Tampa at the USBG 5th Annual Repeal Day Conference

Led by global rum ambassador Ian Burrell, Tanduay’s seminar, “Rum Production and Culture”, gave a brief background on rum, the spirit’s various styles of production and the history of Tanduay.

Palm Bay International and Wemyss Malts From Scotland Announce New Import Agreement in U.S. Market

Leading wine & spirits importer Palm Bay International has been appointed exclusive U.S. importer for artisanal spirits producer Wemyss Malts.


The Glenlivet Launches 1st Ever TV Ad in the U.S.

The Glenlivet, the single malt that started it all, has announced the launch of its new campaign: ‘It All Comes Back To The Original’.

“Project Broken Wheel” Gives Children Their Wish of a Bicycle Come True This Holiday Season

Currently the program has donated 557 bicycles and they look forward to breaking the 600 bicycles donation mark this year!

Woodford Reserve Announces Six Finalists Who Will Advance to the National Manhattan Experience Finale Event

The country’s best mixologists gathered at the Woodford Reserve Distillery where finalists were announced.